To create a brand that simplifies the medical transportation industry and allows for a better experience for the consumer and a stronger bottom line for the business owner. The company was founded by consumers, for the consumer.
Keys to success: Why does our business model work?
We built the company that we'd want to do business with. We hope you do too! And we've summed everything up in 8 reasons:Caliber Patient Care
ONE: Useful is forever. Bells and whistles wear off, but usefulness never does. We provide useful services that deliver just what people need, and nothing they don't.
TWO: Great service is everything. We're famous for fast and friendly customer service. We work hard to make sure we live up to that reputation every day.
THREE: Clarity is king. Buzzwords, lingo and sensationalized sales- and marketing-speak have no place at Caliber Patient Care. We communicate clearly and honestly.
FOUR: Our customers are our investors. Our customers fund our daily operations by paying for our products. We answer to them - not to investors, the stock market or a board of medical transportation business directors.
FIVE: The basics are beautiful. We'll never overlook what really matters, the basics. Great service, ease of use, honest pricing and respect for our customers' time, money and trust.
SIX: No hidden fees or secret prices. We believe everyone is entitled to the best price we can offer. Our prices are easy to understand, require no math and are the same no matter who you are.
SEVEN: Patient transport should be easy. Our services are intuitive. Customers can place orders 24/7 online or over the phone and we'll answer every question they've got.
EIGHT: Long-term contracts are obscene. No one likes being locked into something they don't want anymore. Our customers can cancel at any time, no questions asked. No set-up/termination fees either.
Growth – growth off the charts!
When people need medical attention and are incapable of transporting themselves, as is the case with some elderly people or the disabled, they rely on medical transport companies to get them to the clinic, treatment facility or hospital. Medical transportation companies provide safe and quick transportation for emergency and non-emergency situations.
The main reasons non-emergency medical transportation make business sense are:
The US population is rapidly aging. (1)
The first of the baby boomers turned 65 in 2011.
Many state and federal agencies pay for transportation benefits.
Brokers are always in need of reliable transportation providers.
Healthcare facilities and patients are willing to pay for transport services.
Caliber Patient Care will create a business model that works in your geographic area and will give marketing and sales support from day one.
The systems: computer software
We require you to use certain computer equipment and software in order to manage the Caliber Patient Care business model. The systems and procedures have been developed to help you scale your business efficiently and effectively, follow our model and manage your business. One of the strongest elements of the business model is the backend support including the following elements that support you and your medical transportation franchise:
Call center support
Outsourced office management
Standard franchise support and franchise rights
Caliber Patient Care will be offering exclusive territories to its franchisees as one of the key benefits to early adopters. Exclusive territories can bring a competitive advantage in the franchise sales and marketing environment. As a result, the Caliber Patient Care franchise system will be granting its franchisees an exclusive territory of 750,000 population or a five-mile radius from the location of the franchised business.
Territories will be mapped based on the individual market circumstances for each unit sold, including market research and the most recent available Census data.
Phase I: Training provided at the corporate office (Nashville, TN):
Caliber Patient Care management will work with franchisees to ensure they understand what an ideal location will be for the business, and the day-to-day management of the concept. It is expected that the franchisor will provide franchisees with approximately one week of initial training at the franchisor's headquarters in Nashville, TN, beginning approximately two to four weeks before the franchisee is scheduled to open for business.
Phase I instruction will pertain to administrative, operational and sales/marketing matters; it will also include a liberal amount of on-the-job training, with the franchisee spending time at the corporate offices and operating the corporate vehicles themselves. This training will be provided for the franchisee and up to one other team member.
Phase II: Training provided at the franchisee's location:
On-site training typically takes place when the franchisee commences operations of their Caliber Patient Care franchise model. An experienced trainer from Caliber Patient Care corporate will provide on-site training for a period of three days to assist the franchisee in the commencement of operations and to facilitate a shortened ramp-up time.
How much can I make with the Caliber Patient Care franchise model? The corporate operation generated $360,052 in gross revenue, with $46,523 net income.
How do I get business and build my customer base? We have national vendor relationships in place. You will be supplied with a direct mailing to all key accounts in your market when you start your business, in addition to local marketing support to develop your client base and build your revenue streams.
What is the initial investment to get started with Caliber Patient Care? The initial investment is $105,015 to $155,240. Refer to the Caliber Patient Care FDD for specifics.
What is the ongoing royalty fee for the Caliber Patient Care franchise? 5% of gross sales is paid to Caliber Patient Care corporate on a monthly basis.
Are the vehicles specially fitted for Caliber Patient Care? Yes, the vehicles have been custom developed specifically for Caliber Patient Care use. You get the best available in the industry and Caliber Patient Care provides them to you with no mark-up or profit to Caliber Patient Care.
(1) In the United States, the proportion of the population aged 65 years or over is projected to increase from 12.4% in 2000 to 19.6% in 2030.