Dogtopia

Min. Liquid Capital: $1,500,000

Total Investment: $555,809 - $2,581,230

Net Worth Required: $500,000

Financing Available: Yes

Training Provided: Yes

No of Existing Units: 101



About Dogtopia

As an emerging brand, flexibility of our model and the availability of prime territories is fueling our growth, up 32% this past year. There has never been a better time to join us and be the first to bring Dogtopia to your community. One of the prime benefits of teaming with an emerging brand like Dogtopia is the ability to cherry pick prime markets to open your own Dogtopia. You have the chance to own your own Dogtopia where you know people and have connections. 41% of all Canadian households have at least one dog, there are more that 8.2 Million dogs in Canada. Our model is at capacity and making money at 125 dogs in daycare which is 65% of our business model.

Why Dogtopia?

Why Choose Us: EXPERIENCED FRANCHISE SUPPORT TEAM THAT CONSISTS OF:

  • Chairman, CEO & Executive Team with franchise experience
  • Environmental Biologist
  • Canine Behaviorist
  • Senior Instructional Designer
  • Certified Dog Trainers
  • New Store Opening Support Team
  • Franchise Retail and Operations Specialists
  • Real Estate Professionals
  • Marketing/Branding/Digital/PR Experts
  • Industry-Specific Cleaning Protocols
  • Leading-Edge Technology Providers
  • The Pet Industry is a booming $72B industry with growth projections to over $120B by 2025
  • According to Forbes, an astounding 92% of pet owners spent the same or more on their pets during the most recent recession period. So, this is a very recession resistant industry. No matter the economy, people love their pets and more than ever, and dog daycare and pet services in general are booming!

Ideal Candidate

Our ideal candidate comes from all walks of life and loves dogs!

  • Owner-Operator: No previous business experience necessary, hands-on operator, assumes role of general manager
  • Corporate refugee/displaced executive: Previous corporate professionals & executives, first-time entrepreneur, some relative business and management experience, hands-on operator
  • Diversifying serial entrepreneur looking for next growth vehicle: Empire builders, absentee/semi absentee, investor type (Area Developer), strong previous or current business experience, affinity with franchise businesses and leading brands
  • Diversifying, experienced multi-brand/multi-unit franchisee: looking for next big thing, strong existing management team, infrastructure and financial resources to develop a large market quickly

DESIRED BACKGROUND OF IDEAL CANDIDATES

  • Some management/business experience/background: helpful, but not required
  • Skills include sales, management of personnel, training, marketing and customer service
  • Doesn’t have to love dogs – must LIKE dogs! Must LOVE the business of dogs!
  • Passionate about business opportunity, the industry growth and demand

Training And Support

A TEAM APPROACH TO SETTING YOU UP FOR SUCCESS

With a Dogtopia franchise, you’ll never feel like you’re in it alone. We provide our franchise owners with unwavering support through initial and training to operations as you grow – it’s a team approach to success. Our team of dedicated professionals will guide you through our training process, which includes:

  • 30-day initial training program at Dogtopia University
  • 2-week classroom, 2-week in-store training
  • 10 days of opening support (6 days before, 4 days after opening)
  • Marketing and sales training
  • Real Estate and Facility Construction Support
  • Ongoing field visits
  • One-on-one coaching
  • Website development
  • Monthly webinars, seminars, calls
  • Quarterly regional workshops
  • Access to our network of franchisees – shared best practices
  • Annual Dogtopia Conference

Additionally, Dogtopia recognized the potential for a knowledge gap between its U.S.-based head office and Canadian franchisees within the chain and responded with a somewhat specialized organizational structure – the Regional Developer model.

What is a “Regional Developer” Model?

Regional Developers invest their capital into acquiring territorial rights to a particular franchise concept, and then invest their time, efforts, knowledge, experience and abilities into recruiting and supporting Franchisees located within that territory.

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