Elmer's Family Restaurant Franchise

Elmer's Family Restaurant

Min. Liquid Capital: $150,000

Total Investment: $500,000 - $1,000,000

Net Worth Required: $700,000

Financing Available: Third Party

Training Provided: Yes

No of Existing Units: 26



About Elmer's Family Restaurant

Elmer's has been in operation for over 50 years. Started as a single-family restaurant, the chain now has 26 locations on the West Coast. Elmer's restaurants are geared towards serving families. The company focuses on simple, delicious recipes, incorporating both traditional American home-style menu items as well as seasonal and updated dishes. Elmer's offers a kids' menu and activities for children. The restaurant aims at providing high-quality, generous servings with a variety to please everyone in the family. One of the ways in which Elmer's distinguishes itself is by having its locations serve breakfast, lunch and dinner all day long. Elmer's prides itself on establishing a welcoming, homey atmosphere in its restaurants.

Why Elmer's Family Restaurant?

Elmer's is a solidly established brand with over 50 years of experience behind it. It has a specific target demographic and a proven strategy to attract customers and retain their loyalty. The company provides franchisees with proprietary recipes and menus. Franchisees can benefit from training, site advice and post-opening support. The company also has a strong marketing and promotional system that increases brand recognition. Elmer's continues to combine its traditional appeal with updates to its menu and décor. It prides itself on using fresh, high-quality ingredients and from-scratch recipes.

Ideal Candidate

Elmer's is a solidly established brand with over 50 years of experience behind it. It has a specific target demographic and a proven strategy to attract customers and retain their loyalty. The company provides franchisees with proprietary recipes and menus. Franchisees can benefit from training, site advice and post-opening support. The company also has a strong marketing and promotional system that increases brand recognition. Elmer's continues to combine its traditional appeal with updates to its menu and décor. It prides itself on using fresh, high-quality ingredients and from-scratch recipes.


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