Elmer's Restaurants is a small-scale franchise of restaurants catering to families and serving breakfast, lunch and dinner for the whole day.
Restaurant and Food
About Elmer's Family Restaurant
Elmer's has been in operation for over 50 years. Started as a single-family restaurant, the chain now has 26 locations on the West Coast. Elmer's restaurants are geared towards serving families. The company focuses on simple, delicious recipes, incorporating both traditional American home-style menu items as well as seasonal and updated dishes. Elmer's offers a kids' menu and activities for children. The restaurant aims at providing high-quality, generous servings with a variety to please everyone in the family. One of the ways in which Elmer's distinguishes itself is by having its locations serve breakfast, lunch and dinner all day long. Elmer's prides itself on establishing a welcoming, homey atmosphere in its restaurants.
1966 (59 years)
15
$3,219,767
Franchise Fees
$40,000
4.0%
Gross Sales
1.0%
Gross Sales
Why Elmer's Family Restaurant?
Elmer's is a solidly established brand with over 50 years of experience behind it. It has a specific target demographic and a proven strategy to attract customers and retain their loyalty. The company provides franchisees with proprietary recipes and menus. Franchisees can benefit from training, site advice and post-opening support. The company also has a strong marketing and promotional system that increases brand recognition. Elmer's continues to combine its traditional appeal with updates to its menu and décor. It prides itself on using fresh, high-quality ingredients and from-scratch recipes.
Ideal Candidate
Elmer's is a solidly established brand with over 50 years of experience behind it. It has a specific target demographic and a proven strategy to attract customers and retain their loyalty. The company provides franchisees with proprietary recipes and menus. Franchisees can benefit from training, site advice and post-opening support. The company also has a strong marketing and promotional system that increases brand recognition. Elmer's continues to combine its traditional appeal with updates to its menu and décor. It prides itself on using fresh, high-quality ingredients and from-scratch recipes.
$500,000 - $1,000,000
$150,000
$700,000
