Smokin Oak Wood-Fired Pizza enters the fast casual pizza market with a new franchise in Ames, Iowa

St. Petersburg, Fla. March 6, 2017 Smokin Oak Wood-Fired Pizza promises to Make People Happy with Pizza and the new brand will start fulfilling this promise in Ames, Iowa this spring. The 2,700 square foot restaurant will be located directly across from the Iowa State University campus and will seat more than 80 guests.

We couldnt be more excited to start this journey in Ames, said Matt Mongoven, Chief Executive Officer of Fourth Avenue Restaurant Group, the Franchisor of Smokin Oak Wood-Fired Pizza. Our concept is so unique, and it is truly special to introduce it to Ames so close to where the concept was perfected. The new brand is modeled after one of the first wood-fired fast casual pizza restaurants in the U.S., Pi Wood-Fired Pizza, located in Rochester, Minn.

The fast casual pizza franchise aims to create a fun, unique experience with the highest quality ingredients. Smokin Oak Wood-Fired Pizza roasts its own meats, chops fresh vegetables throughout the day, and makes its dough from scratch every day. The food is so fresh, we dont even have a freezer, said Linda Black, President and Chief Operating Officer. Nothing is pre-processed and our food will never just come out of a bag, added Black with pride. With a menu to suit a range of tastes, a fine-tuned operation, and an impressive cost of goods sold ratio, Smokin Oak Wood-Fired Pizza is primed to disrupt the fast casual pizza market with its unique model.

Weve spent years creating our philosophy that our guests are not customers. We know they have a choice of where to spend their hard-earned money and we take that very seriously, said Black. Smokin Oak Wood-Fired Pizza applies this same passion to its brand of fun. We have fun with our guests. Well sprinkle flour on the counter and draw something for the kids, and everyone loves to watch pizza bake in the wood-fired oven. We have an annual contest where our guests design that years pizza box, said Black. Were also big believers in supporting our local communities. We make pizza, but we also do our best to make people happy.

The Smokin Oak Wood-Fired Pizza team hopes franchisees see the same fun opportunity in combination with a profitable business opportunity. We have expert partners in every aspect of franchising, including operations, training, site selection and marketing, said Mongoven. When I talk to prospective franchisees, what really resonates with them is how seriously we take freshness, the thought weve taken in every step of our operation, and that we are truly wood-fired. Smokin Oak Wood-Fired Pizza is a great concept for new or serial franchisees, and because we are new, the opportunity for geography selection is extremely attractive.

The Smokin Oak Wood-Fired Pizzas menu includes over 13 specialty pizzas. Guests can also build their own pizza using a wide range of fresh ingredients. Even the pizza names, such as Cyclone and The Twist, reflect the playful brand. The restaurant will also serve starters, salads, wood-fired sandwiches, and craft beer.

Good pizza, happy dough, wood-fired cooking, and scratch ingredients make us stand apart from other fast casual concepts, added Mongoven. We have a model backed by eight years of experience and profitability for interested franchisees, and we look forward to putting this on display at our new store in Ames, Iowa.

More information about Smokin Oak Wood-Fired Pizza franchises is available at

View Smokin' Oak Wood-Fired Pizza Franchise for Sale details
Smokin' Oak Wood-Fired Pizza Liquid Capital Required:
Total Investment:
$388,000 - $687,300
Training Provided:

A Smokin' Oak Wood-Fired Pizza franchise perfectly meets the demand of todays consumers for freshness of ingredients, speed of preparation, consistent and outstanding quality, and a great dining experience. More info