Imagine Arts Academy

Min. Liquid Capital: $75,000

Total Investment: $73,500 - $108,550

Net Worth Required: $150,000

Initial Franchise Fee: $25,000

Training Provided: Yes

About Imagine Arts Academy

Crayola® IMAGINE ARTS ACADEMY™ is a franchise concept that combines critical thinking, real-world applications, and traditional art techniques. Our goal is to inspire children to dream big with unique art experiences that broaden their horizons. Be a part of it!


Crayola® IMAGINE ARTS ACADEMY™ was founded in 2016, through a partnership between Mad Science Group Inc. and Crayola®. The goal was to take art education to another level; combining the teaching of traditional art techniques with real-world applications and creative problem-solving. We offer:

Putting the A in STEAM Education: An Up and Coming Segment

Studies show that children who regularly participate in art are 4x more likely to be recognized for academic achievement than children who do not participate in arts education. Due to underfunding, at least 30% of children aren’t exposed to visual arts education in elementary schools. Science, Technology, Engineering and Mathematics (STEM) industries need to innovate in order to solve problems in a creative way. STEAM, with an added focus on art, has a larger societal effect as it increases the development of motor skills, language skills, social skills, decision-making, and inventiveness. 72% of business leaders say that creativity is the number one skill they are seeking when hiring. Due to this trend, parents want their children to be prepared for their future careers. Our innovative programs challenge children to use their problem-solving skills in unique and exciting ways, making IMAGINE ARTS ACADEMY the #1 service provider in arts education for the future generation.

Our Innovative Programs Include: Crayola® World of Design

Children take a journey to the farthest reaches of the imagination while learning about the engineering design process and different art and design careers!

Crayola® Artist's Passport

Children embark on an around-the-world cultural adventure − explore far-off places and learn about the people who live there, from the Americas to Polynesia, from the cosmopolitan to the countryside.

Crayola® Wild World

Kids explore the wonder and beauty of the animal kingdom, and discover nature in a way that inspires empathy, curiosity, and creativity. Be a Part of the Crayola® IMAGINE ARTS ACADEMY™ Success Story!

Why Imagine Arts Academy?

Why Choose Crayola® IMAGINE ARTS ACADEMY™?

  • Leverage a powerhouse brand in our world-renowned partner, Crayola®.
  • Backed by Mad Science; the leader in children’s science enrichment programs, with over 30 years of experience in the industry.
  • Potential to generate substantial ROI with a modest investment.
  • Proven franchise model with a robust R&D process and proprietary Crayola® branded programs.
  • World-class franchise support and on-site training.
  • Large, viable territories
  • Flexible working hours.

Your Formula for Success Package

Over 200 hours of programs, training videos and lesson plans developed by our in-house R&D team.

One week of personalized, on-site training that includes operations, staff and equipment management methods, marketing strategies and sales techniques.

Your own e-commerce platform and Facebook page that allows people to search for your business, view photos of your events, and see your promotions.

A suite of tech tools that includes a scheduling and operations management tool, a customer database and a digital asset management system.

A vast array of marketing collateral to help you speak directly to your customers.

Ongoing franchise support from your own dedicated account manager

Ideal Candidate

We are seeking enthusiastic entrepreneurs with a strong business acumen. You don't need to have an art or education background for this opportunity! Crayola® IMAGINE ARTS ACADEMY is growing and you could be part of the success!


“I feel the franchisor wants us to succeed. I have a lot of confidence being a part of this system – they listen to us, and if you ever need additional help, you can get on the phone and call another franchisee. We are a part of a really collaborative community.” Alan Simon Owner, IMAGINE ARTS ACADEMY of St. Louis

“Working for Imagine Arts Academy is amazing! Every day I get to help children explore the world around them through art. The projects are fun, exciting and so involved that the children often get lost in their creative worlds. Being a part of their experience is extremely rewarding. I love it!” Ryan Crayola® IMAGINE ARTS ACADEMY™ Instructor

“[Crayola® IMAGINE ARTS ACADEMY™] is a confidence booster for my daughter. She loves drawing and using colors to express herself, and she’s very happy to show me the end result!” Judy Happy Parent

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