Join Mason's Famous Lobster Rolls: A simple, profitable franchise offering authentic New England flavors.
Restaurant and Food
About Mason’s Famous Lobster Rolls
Mason's Famous Lobster Rolls offers a unique opportunity to dive into the fast-growing fast casual dining sector with a simple, yet distinctive concept. At the heart of Mason's appeal is the authenticity and quality of its offerings - traditional New England lobster rolls made with sustainably sourced Maine lobster. This focus on a niche, yet increasingly popular menu item sets Mason's apart in the crowded food franchise market.
The franchise model is designed for ease of operation, making it an ideal choice for both experienced restaurateurs and newcomers to the industry. Franchisees benefit from a streamlined business model that requires no prior restaurant experience, thanks to comprehensive training and ongoing support from an experienced management team. The investment model is also attractive, characterized by relatively low initial costs, simplified operations, and a high potential for profitability.
Mason's growth trajectory is impressive, with a proven track record of expansion since its inception. The brand's commitment to quality, coupled with its unique market position, makes it a compelling choice for entrepreneurs seeking to capitalize on the popularity of lobster rolls. With Mason's, franchisees can expect to serve not just food, but an experience - a taste of Maine's culinary tradition in a welcoming, fast casual setting. This combination of simplicity, quality, and market differentiation makes Mason's Famous Lobster Rolls an appealing option for those looking to enter the thriving world of food franchises.
2016 (9 years)
2
$847,577
Franchise Fees
$35,000
$32,500 Veteran's Fee
5.0%
Gross Sales
1.0%
Gross Sales
Why Mason’s Famous Lobster Rolls?
Choosing Mason's Famous Lobster Rolls as a franchise opportunity comes with several compelling advantages:
- Unique Concept in Fast Casual Dining: Mason's offers a distinct dining experience with its focus on authentic Maine lobster rolls. This specialty sets it apart from typical fast-casual offerings and taps into the growing demand for unique, high-quality seafood options.
- Strong Brand Recognition: Mason's has established itself as a leader in lobster roll shops, gaining a loyal customer base and high ratings on various review platforms. This recognition contributes to its competitive advantage in the market.
- Simplified Operations: The franchise is designed for ease of operation, requiring no prior restaurant experience. This simplicity is attractive to new entrepreneurs and reduces the barriers to entry into the food service industry.
- Comprehensive Training and Support: Franchisees receive extensive training and ongoing support from an experienced management team, ensuring they are well-prepared to successfully operate their Mason's franchise.
- Financial Attractiveness: Mason's business model is structured for profitability, with a high revenue potential. The investment requirements are relatively low compared to other full-service restaurants, making it a financially accessible option for many potential franchisees.
- Rapid Expansion and Growth: Since it began franchising, Mason's has experienced significant growth, demonstrating the brand's scalability and the public's increasing appetite for its offerings.
- Market Positioning: Positioned in the fast-casual segment, Mason's capitalizes on the trend of consumers seeking quality food in a convenient setting. The brand's focus on sustainably sourced lobster also appeals to environmentally conscious consumers.
- Exclusive Territory Opportunities: Mason's offers franchisees the chance to operate in exclusive territories, reducing competition and increasing market penetration potential.
- Longevity and Experience: With years of experience in the industry, Mason's brings a depth of knowledge and a proven track record of success, instilling confidence in new franchise owners.
- Community and Brand Involvement: Franchisees become part of a community of like-minded entrepreneurs and benefit from the brand's marketing and promotional efforts, enhancing their local visibility and customer reach.
Ideal Candidate
The ideal candidate for operating a Mason's Famous Lobster Rolls franchise should possess a blend of entrepreneurial spirit, business acumen, and a passion for providing high-quality food and customer service. Here are some key attributes and skills that would contribute to the success of a Mason's franchisee:
Entrepreneurial Spirit: Individuals who are self-motivated, willing to take risks, and eager to embark on new business ventures would thrive as Mason's franchisees.
Business Acumen: A strong understanding of basic business principles, including financial management, marketing, and operations, is crucial. Prior business experience, while not mandatory, would be a significant advantage.
Customer Service Oriented: As Mason's is in the service industry, a focus on customer satisfaction and the ability to create a welcoming environment for patrons are essential qualities.
Leadership Skills: Effective management and leadership skills are necessary to successfully operate a franchise. This includes the ability to hire, train, and motivate a team.
Adaptability: The capacity to adapt to a proven business model while also being able to handle the dynamic nature of the food service industry is important.
Financial Capability: Prospective franchisees should have the financial stability to make the initial investment and sustain the business during its growth phase.
Commitment to Quality: A commitment to maintaining the high standards of Mason's Famous Lobster Rolls, especially in terms of food quality and service.
Community Engagement: A desire to connect with and contribute to the local community can greatly enhance the franchise's presence and success.
Willingness to Learn: Being open to learning and following Mason's operational procedures and training programs is vital for maintaining brand consistency and achieving operational excellence.
Passion for Food: An enthusiasm for food, particularly seafood, and an appreciation for the unique offering of Mason's - authentic Maine lobster rolls - will resonate well with the brand's ethos.
In essence, the ideal Mason's franchisee is someone who combines a passion for food with business savvy, possesses strong interpersonal skills, and is ready to commit to the brand's values and operational model.
$162,983 - $464,050
$100,000
$500,000
