SPENGA is an unrivaled fitness experience. Unlike any studio of its kind, SPENGA combines three essential elements of fitness to create what is simply known as the best workout ever. Our unique concept delivers a combination of spin, strength, yoga in every 60 -minute session, and is designed to help improve endurance, strength, and flexibility. Given its explosive growth rate, SPENGA is positioned to be the next Orange Theory of the boutique fitness segment.
Attractive EBITDA Margin
Boutique Fitness is the fastest growing segment in the wellness/fitness industry. Boutique is the new way of fitness
Boutique Fitness Chains have been adding new studios at a clip of 450% a year since 2010, (Piper Jaffrey)
In 2015, 20% of all fitness memberships went to boutique fitness centers. In 2016, 40% of all memberships went to boutique fitness centers.
Avoid Boredom- A plateau proof workout that transitions to a new workout segment every 20 minutes(20 minutes spin>20 minutes strength>20 minutes yoga) Keeps our clients excited for each segment, encourages a higher calorie burn and provides a better workout because they continue to push themselves. Each phrase is on 20 minutes.
Uniqueness of the concept-All your fitness needs in one 60-minute workout and members never have to clean anything. The staff comes behind them every step of the way cleaning the equipment.
Recurring Revenue Model-SPENGA members buy recurring monthly packages that give them 4, 8 or unlimited sessions.
Simplicity of Operations-Lean staff, no real inventory (besides clothing items), payroll increases as membership grows (control payroll costs through schedule/session rollout).