Waffle Love Franchise
Start-Up Description
Iconic Brand, Unmatched Experiences, Western Territories Available
Waffle Love Franchise Opportunities Available - Actively seeking partnerships in Arizona, Colorado, Nevada, Idaho, California and Texas
Multi Location and Area Developer Opportunities Available
Born out of a passion to bring authentic, gourmet Belgian Liège waffles with high quality ingredients to the masses, Waffle Love started as a single food truck in 2012 and quickly grew into a recognized brand after capturing hearts on Food Network’s The Great Food Truck Race. The brand quickly transformed from local food trucks into a beloved brick-and-mortar destination.
We offer prospective partners a highly differentiated, "category-of-one" concept that operates at the sweet spot of premium dessert, comfort food, fried chicken and breakfast-all-day. Our signature Liège waffles, crafted from a proprietary dough and imported Belgian pearl sugar, deliver an unforgettable "love at first bite" experience. As a franchisee, you are not just opening a restaurant; you are bringing a beloved community hub with unmatched brand equity, a vibrant social media presence, and a fiercely loyal fan base to your market.
At the core of Waffle Love is a simple but powerful mission: spreading joy. We believe that our restaurants should be an escape, a place where friends, families, or individuals can walk through the door and immediately feel a warm, vibrant energy. Our business is built on delivering amazing customer experiences, combining a cheerful, welcoming atmosphere with passionate hospitality that turns first-time guests into lifelong fans. We don't just serve food; we create unforgettable memories, celebratory moments, and a neighborhood gathering place that truly spreads love.
Our premium menu items are worlds apart from traditional American breakfast waffles. The secret lies in our custom process that allows the imported sugar pearls to caramelize beautifully on the iron, creating a signature crunch on the outside and a soft, pillowy texture on the inside. Whether it's our classic Biscoff creations, fresh fruit toppings, or our legendary sweet and savory hand breaded fried chicken and waffles, every single item is crafted to perfection to ensure an elite culinary standard across all locations.
Comprehensive Support System
Franchisees receive hands on training including:
- Complimentary corporate training for up to 3 team members at Utah locations
- Hands-on training in live restaurant environments
- Digital learning platform for staff
- Mandatory one-week grand opening support with corporate representative on-site
Financial Investment
Initial franchise fee: $30,000
Royalties: 6%
Total initial investment: $250,000+
SBA financing available for qualified candidates
Current network includes 10 operating locations, demonstrating proven scalability and operational systems.
This franchise opportunity offers partners the chance to bring a beloved community hub with established brand recognition, vibrant atmosphere, and passionate hospitality model to their local market. The concept focuses on creating memorable experiences and building lasting customer relationships in the growing premium quick-service segment.
Multi Location and Area Developer Opportunities Available
Born out of a passion to bring authentic, gourmet Belgian Liège waffles with high quality ingredients to the masses, Waffle Love started as a single food truck in 2012 and quickly grew into a recognized brand after capturing hearts on Food Network’s The Great Food Truck Race. The brand quickly transformed from local food trucks into a beloved brick-and-mortar destination.
We offer prospective partners a highly differentiated, "category-of-one" concept that operates at the sweet spot of premium dessert, comfort food, fried chicken and breakfast-all-day. Our signature Liège waffles, crafted from a proprietary dough and imported Belgian pearl sugar, deliver an unforgettable "love at first bite" experience. As a franchisee, you are not just opening a restaurant; you are bringing a beloved community hub with unmatched brand equity, a vibrant social media presence, and a fiercely loyal fan base to your market.
At the core of Waffle Love is a simple but powerful mission: spreading joy. We believe that our restaurants should be an escape, a place where friends, families, or individuals can walk through the door and immediately feel a warm, vibrant energy. Our business is built on delivering amazing customer experiences, combining a cheerful, welcoming atmosphere with passionate hospitality that turns first-time guests into lifelong fans. We don't just serve food; we create unforgettable memories, celebratory moments, and a neighborhood gathering place that truly spreads love.
Our premium menu items are worlds apart from traditional American breakfast waffles. The secret lies in our custom process that allows the imported sugar pearls to caramelize beautifully on the iron, creating a signature crunch on the outside and a soft, pillowy texture on the inside. Whether it's our classic Biscoff creations, fresh fruit toppings, or our legendary sweet and savory hand breaded fried chicken and waffles, every single item is crafted to perfection to ensure an elite culinary standard across all locations.
Comprehensive Support System
Franchisees receive hands on training including:
- Complimentary corporate training for up to 3 team members at Utah locations
- Hands-on training in live restaurant environments
- Digital learning platform for staff
- Mandatory one-week grand opening support with corporate representative on-site
Financial Investment
Initial franchise fee: $30,000
Royalties: 6%
Total initial investment: $250,000+
SBA financing available for qualified candidates
Current network includes 10 operating locations, demonstrating proven scalability and operational systems.
This franchise opportunity offers partners the chance to bring a beloved community hub with established brand recognition, vibrant atmosphere, and passionate hospitality model to their local market. The concept focuses on creating memorable experiences and building lasting customer relationships in the growing premium quick-service segment.
About the Business
- Market Outlook / Competition
- Unlike standard, hyper-saturated breakfast diners or independent fast-food burger spots, Waffle Love operates in a lucrative, specialized segment. Our proprietary premium Liège waffle and fried chicken concept bridges the gap between quick-service breakfast, midday premium lunch or dinner, and dessert.
The specialty food and premium experience sectors are experiencing strong, sustained consumer demand. Consumers are heavily prioritizing experiential, "indulgent comfort food" concepts that carry immense social media brand equity.
About the Sale
- Transition Support
- To ensure your success, we provide an onboarding program designed to get you and your team restaurant-ready:
Complimentary Corporate Training: Up to 3 key team members (including the owner/operator) can attend our training program in our Utah corporate locations with 100% waived tuition fees.
On-the-Ground Mastery: The vast majority of your training is practical and hands-on, taking place directly inside a live, operating restaurant environment so you learn our systems in real time.
On-Demand Digital Learning: Launch with confidence using our entry-level online training platform, giving your hourly staff immediate access to guided courses on operational standards.
Grand Opening Assistance: To guarantee a successful launch, a corporate representative will join you on-site for a mandatory, minimum one-week grand opening activation. They will work side by side with your team to refine operations, drive regional marketing, and maximize grand opening momentum. - Financing
- Approved SBA Franchise
Listing Info
- ID
- 2552306
- Listing Views
- 2
Listing ID: 2552306 The information on this listing has been provided by either the seller or a business broker representing the seller. BizQuest has no interest or stake in the sale of this business and has not verified any of the information and assumes no responsibility for its accuracy, veracity, or completeness. See our full Terms of Use. Learn how to avoid scams.
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