U.S. Lawns Franchise

U.S. Lawns

Min. Liquid Capital: $25,000

Total Investment: $50,000 - $75,000

Financing Available: Yes

Training Provided: Yes

No of Existing Units: 260

About U.S. Lawns

Landscaping, also known as the green industry, is huge with more than $99 billion in revenues annually. Industry publications estimate annual growth of four to five percent. More importantly, the green industry is an open market where the top 50 companies generate only about 15% of the available revenue. That means it is fair game for anyone to grab a share of the market. Including you.

Better yet, by focusing on the most efficient and profitable segment of this burgeoning industry, the commercial market, U.S. Lawns sets itself apart from the competition. We have spent the last three decades building a business that appeals to commercial property owners and property management professionals and have developed systems, tools and resources that drive value to our franchise owners cross the United States.

The green industry, and especially the commercial segment, has proved to be fairly recession resistant. Grass grows even when the economy shrinks and commercial customers generally consider landscape maintenance to be a budgeted item rather than a discretionary expense. This allows our franchisees to build a sustainable business that generates a consistent and dependable revenue stream in all economic conditions.

Why U.S. Lawns?

Making the decision to invest in a franchise like U.S. Lawns requires a lot of thought, and we don’t expect you to make this decision lightly. The number of available franchise opportunities is staggering, so why should you choose to invest in U.S. Lawns?

In our thirty-plus years of doing business, we’ve built a solid reputation on a Brand DNA that is defined by attributes in which we firmly believe — values like strength, discipline, efficiency, and service. These core beliefs were the building blocks of the company we started in 1986, and they’ve influenced every business decision we’ve made since. By adhering to them, we’ve been able to create a brand united by the national strength of over 260 franchises and maintain a local commitment that ensures we stand out from the competition.

Reasons you should consider U.S. Lawns:

  • Low cost of entry
  • No experience necessary
  • The only exclusively commercial landscaping franchise on the market.
  • More than 750 Proprietary tools and resources available to help find customers, price landscaping jobs accurately, and create marketing strategies.
  • Team of experienced professionals to help you get started and continue to grow.
  • National Partnerships providing best in market pricing on equipment, supplies, and more.
  • Thorough training before you open for business that gives you the tools you need to own your business with confidence.
  • Dedicated to 100% franchisee satisfaction.

Ideal Candidate

Business ownership isn’t for everyone. U.S. Lawns looks for dedicated individuals who are service-oriented, in pursuit of excellence, and who care about making a difference in their communities. Landscape industry experience is not necessary. In fact, our franchisees come from a variety of backgrounds and possess a wide range of different skill sets.

Let’s be clear about one thing: if you envision yourself riding around in circles on a lawn mower, this may not be the right fit for you. We are looking for business minded individuals who desire to work ON their business from a management level rather than work IN the business on a day-to-day basis.

Important skills that lead to success in this business include:

  • Self-Motivation: Do you have the inner drive to succeed in business?
  • Leadership Skills: Can you manage, delegate and lead an organization?
  • Service Mentality: Do you enjoy helping to make others' lives better?
  • Good Communication Skills: How comfortable do you feel interacting with professionals and promoting your business within the community?

Training And Support

Owning a U.S. Lawns franchise means joining a close network of supportive peers and mentors across the nation. From coast to coast, our 250+ locations follow the same processes, receive the same training, and strive for the U.S. Lawns standard of excellence.

Being part of the network has other advantages. Like a dedicated franchise support team assigned to help you reach your business goals from day one. Or the purchasing power of a national company when it comes to buying supplies and equipment.

Assistance is never more than a phone call away. Our national support team is always there to answer your questions and provide advice. As a U.S. Lawns franchisee, you are never alone.

As a franchisee, your experience will begin with our renowned training programs, starting with five days at our home office in Orlando. There, you’ll learn industry secrets and best practices from leading experts in the commercial landscape business. After you return home, the U.S. Lawns Development Team will be on hand to provide additional and ongoing support.

One of the biggest questions for any entrepreneur is, “How do I promote my business?” At U.S. Lawns, we take all the guesswork out of marketing, advertising, and sales. With our national resources, we’re able to develop materials, strategies, and campaigns with large-company quality and a recognized brand.


“There’s no way that I could have grown my company as quickly and as big as I’ve gotten it in this amount of time. If I did not have the support and if I didn’t have the name behind me, I wouldn’t be getting jobs that I’m getting.” – Ben Harrell, franchisee, Lowell, AR

“A lot of people thought I was crazy (to purchase U.S. Lawns) because I already had a decent business … I wanted something more … with U.S. Lawns, I feel comfortable and sleep much better at night knowing it’s going to be there tomorrow. It’s a great system.” – Ken Beasley, franchisee, Alexandria, LA

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