USA Insulation Franchise

USA Insulation Franchise

Ranked #1 by Entrepreneur Magazine, USA Insulation leads the industry with over 40 years of experience and an impressive Average Gross Revenue of $2.4 million*!

Cleaning & MaintenanceHome Services
Min. Liquid Capital

$100,000

Min. Franchise Fee

$45,000

Total Number of Units

110

About USA Insulation

Own a Hot Franchise In a Cool Industry

Realize your dream of business ownership in the booming home services space. USA Insulation offers an essential service to the 70+ million homes in the US that lack proper insulation. Our simplified model makes business ownership a reality for savvy entrepreneurs looking to own their piece of the expanding home services market. Founded in 1985, USA Insulation is the #1 rated, retrofit insulation franchise in the U.S., and part of Threshold Brands, a larger family of home service brands known for their unmatched franchisee support and satisfaction.

USA Insulation Franchise Ownership Offers:

  • Proprietary Product - Our USA Premium Injection Foam® Insulation is made in the USA and exceeds anything else on the market
  • No Swinging Tools - Our franchisees manage their installers and salespeople; they don’t install insulation
  • Few Direct Competitors - No other brand in the insulation industry can match our high-quality product and service
  • No Seasonality - Customers throughout the country in every climate, can benefit from improved insulation

Franchising Since

2006 (19 years)

Company Units

1

Average Unit Revenue

$1,264,937

Franchise Fees

Min. Franchise Fee

$45,000
$36,000 - $44,000 Veteran's Fee

Royalty Fee

5.0%
Gross Sales

Ad Fund Fee

2.0%
Gross Sales

Why USA Insulation?

There are 70+ million under-insulated homes in the United States. With more Millennials turning towards home ownership, and Baby Boomers downsizing for retirement, there's more demand than ever for insulation services. The insulation industry is a $12.51 billion market in the U.S. that’s poised to grow over 6.4% year over year.

USA Insulation has a unique perspective in the industry: we solve customer problems versus simply installing products. This starts with an energy assessment and ends with a “USA WAY” customer experience. By taking advantage of our proven system to manage your business, franchisees gain access to a complete suite of tools, resources, and continual support to provide customers with exceptional results.

  • Low initial investment
  • High-demand service
  • Proprietary USA Premium Foam Insulation products
  • Proven sales methodology
  • Scalable business
  • Comprehensive training and support
  • Leading national franchise brand for over 35 years
  • Territory Exclusivity
  • Green Business
  • Quick market entry
  • Recession/pandemic resistant

Ideal Candidate

USA Insulation is a full-time, owner/operator business opportunity with day to day responsibilities that include people management, sales, customer service and operational execution. The best USA Insulation owners are enthusiastic team leaders who enjoy working with clients, and have the business acumen to launch their business and keep it growing. Our most successful franchise owners have also been willing to follow and implement our already proven processes. No prior experience is necessary, but those with self-confidence, who are skilled at sales, managing others and have a collaborative mindset are great candidates for franchise ownership.

Initial Investment

$299,500 - $470,000

Min. Liquid Capital

$100,000

Net Worth Required

$300,000

Benefits

Our franchisees receive top-of-the-line training to turn them into insulation experts. Training covers insulation procedures as well as sales, marketing and more.

  • Superior training from industry experts
  • Hands-on training and instruction at our office
  • Ongoing support from corporate team and fellow franchisees
  • We provide exceptional marketing support customized for each unique market and designed to help franchisees acquire customers:
    • Individual location websites
    • Digital marketing support
    • Print and traditional marketing
    • TV and radio advertising

  • Training and Support
  • Multi Units

Testimonials

“Providing for my family and my employee’s families is first and foremost my goal, as well as doing a service for the customers where they can really see a difference. That’s one of the things that makes USA Insulation really unique. Every day we change somebody’s life, we change every one of our employee’s lives and our own lives with insulation!”

- David Potts, USA Insulation Franchise Owner

“We beat the competition hands-down with our professionalism, with the quality of the install, the cleanliness, the respect for the customer’s property. All of this comes back to us in spades through testimonials and referrals.”

- Mike Madden, USA Insulation Franchise Owner


*Based on Item 19 in 2025 USA Insulation Franchise Disclosure Document, which provides Gross Revenue information for 12 months ending December 31, 2024. Some outlets have sold this amount. Individual results may differ.

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