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Erik Trefzger

Verity Business Brokers

License Number: 121951

Phone: Show Phone Number

veritybrokers.com


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Tacoma, Washington

About the Company

Verity Business Brokers is a business brokerage and M&A advisory firm serving established privately held businesses throughout Washington and the Pacific Northwest.

We help business owners prepare, value, market, sell, and transition their companies with clarity and confidence. Our approach combines realistic valuation, confidential marketing, qualified buyer outreach, transaction structuring, financing awareness, due diligence coordination, negotiation, and hands-on support through closing.

Verity was built on a simple belief: business owners deserve candid advice rather than inflated valuations or promises designed simply to win a listing.

Our team brings experience as business owners, operators, investors, buyers, brokers, and advisors. That perspective helps us evaluate not only what a business might be marketed for, but what qualified buyers and lenders are actually likely to support.

For owners who are ready to sell, we provide a disciplined process from preparation through closing. For owners who may still be several years away, we help identify the issues that could improve value, transferability, and future exit options.

Truth before transaction. Stewardship through transition.

Broker Biography

Introduction

Erik Trefzger is Co-Founder and Managing Broker of Verity Business Brokers, a business brokerage and M&A advisory firm serving business owners throughout Washington and the Pacific Northwest.

Erik brings a distinctive combination of finance, real estate, entrepreneurship, and transaction experience to the firm. A graduate of Whitman College with a background in finance, Erik has spent more than a decade working in real estate development, investment, and transactions. He has also personally owned, operated, and sold multiple businesses, giving him firsthand experience with both the financial and personal realities entrepreneurs face when transitioning a company.

As Verity's Managing Broker, Erik helps provide the real estate and transaction discipline behind the firm's engagements while bringing an operator's perspective to valuation, deal structure, negotiation, and the practical issues that determine whether a transaction actually reaches closing.

Erik is one of three co-founders of Verity Business Brokers alongside Devin Craig and Nick Brunelle. Together, the partners bring decades of combined experience as business owners, buyers, sellers, operators, investors, brokers, and advisors. The team has participated in dozens of small and middle-market business transactions and has experience building, acquiring, operating, advising, and selling privately held companies.

Each founder brings a complementary perspective to the transaction table. Erik contributes finance, real estate, ownership, and operational experience. Devin brings extensive experience in business acquisition, operations, financial analysis, transaction structuring, brokerage, and organizational leadership. Nick brings deep experience in sales leadership, business development, negotiation, entrepreneurship, and acquisition advisory.

That combination allows Verity to approach a business sale differently than a traditional intermediary. The team evaluates a company not simply as something to list, but as an operating asset that must make sense to the seller, buyer, lender, employees, and next generation of ownership.

The three founders are also co-authors of The Stewardship Exit: How Business Owners Prepare, Sell, and Transition Their Companies Without Sacrificing Value, People, or Legacy. The book reflects the firm's belief that a successful exit involves more than achieving a purchase price—it requires preparing the business, understanding its true value, finding the right buyer, structuring a financeable transaction, and protecting what the owner spent years building.

Verity's philosophy is straightforward:

Truth before transaction. Stewardship through transition.

Services Provided

Business Brokerage & Sell-Side Advisory
Confidential representation for owners preparing to sell established privately held businesses.

Business Valuation & Exit Readiness
Practical valuation guidance, normalized earnings analysis, transferability assessment, and identification of factors that may increase or reduce market value.

Confidential Business Marketing
Preparation of business marketing materials, buyer outreach, confidentiality management, and controlled release of sensitive information.

Buyer Screening & Qualification
Evaluation of buyer financial capability, experience, motivation, acquisition criteria, and financing readiness.

Transaction Structuring & Negotiation
Support with offers, letters of intent, purchase structure, seller financing, working capital, transition terms, and other economic considerations.

SBA & Acquisition Financing Coordination
Coordination with lenders and buyers to evaluate debt-service coverage, equity requirements, seller notes, and transaction financeability.

Due Diligence & Closing Coordination
Hands-on management of financial, operational, lender, legal, lease, and closing-related workstreams.

Buyer Advisory & Acquisition Support
Opportunity evaluation, financial analysis, valuation, deal structure, financing strategy, diligence planning, and acquisition support for qualified buyers.

Succession & Ownership Transition Planning
Support for owners considering family succession, management buyouts, partner transitions, recapitalizations, or other alternatives to a traditional third-party sale.

Areas Served

  • King County, WA
  • Kitsap County, WA
  • Lewis County, WA
  • Pierce County, WA
  • Thurston County, WA
  • Licensed In

    • Washington — License number 121951

    Professional Affiliations

    Co author The Stewardship Exit

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