Aaron Johnson
Transworld Business Advisors of Northeast Wisconsin
License Number: 114826 - 94
Phone: Show Phone Number
Contact Broker
Oshkosh, Wisconsin
About the Company
We are a locally owned business brokerage and advisory firm serving Northeast Wisconsin, focused on helping small to lower-middle-market business owners successfully exit or acquire a business. Our firm specializes in privately held companies with revenues ranging from main-street businesses to more complex owner-operated and management-run enterprises.
What differentiates us is our practical, owner-centric approach. We combine deep transactional experience with real-world operating and financial expertise, allowing us to guide clients through valuation, preparation, marketing, negotiation, and closing with clarity and discipline. We understand the challenges business owners face because we have built, operated, and advised businesses ourselves.
For sellers, we focus on confidentiality, realistic pricing, and maximizing value through proper positioning and buyer qualification. For buyers, we provide disciplined deal screening, financial analysis, and guidance throughout the acquisition process to ensure informed decisions and smooth closings.
Our mission is to serve as a trusted advisor to the local business community by creating successful transitions, preserving legacies, and helping entrepreneurs take their next step with confidence.
Broker Biography
Introduction
Aaron Johnson is the Principal Business Intermediary for Transworld Business Advisors of Northeast Wisconsin. He works closely with business owners to confidentially sell, acquire, and transition privately held companies, with a strong focus on practical execution and long-term outcomes.
Aaron is an experienced entrepreneur and president of a holding company with operating businesses in manufacturing, commercial real estate, and business brokerage. His background as an owner-operator gives him a clear understanding of financial performance, operations, and the realities business owners face when preparing for a sale or acquisition.
Known for his disciplined, relationship-driven approach, Aaron helps clients navigate valuation, deal structure, and negotiations with clarity and discretion. He serves clients throughout Northeast Wisconsin, providing trusted guidance at every stage of the transaction process.
Services Provided
• Business valuations and pricing analysis
• Confidential business sales and exit planning
• Buyer representation and acquisition advisory
• Deal structuring and negotiation support
• Marketing and buyer screening
• Financial analysis and due diligence coordination
• Transaction management through closing
• Franchise resale and acquisition advisory
Areas Served
Licensed In
- Wisconsin — License number 114826 - 94
Professional Affiliations
• Transworld Business Advisors
• International Business Brokers Association (IBBA)
• State of Wisconsin – Licensed Business Broker / Real Estate Professional
• Continuing education in business valuation, mergers & acquisitions, and transaction advisory
Business For Sale Listings
Adams Co., WI Turnkey Restaurant and Bakery with Owned Real Estate, Central WI Turnkey Restaurant and Bakery with Owned Real Estate, Central WI.. Financing available Includes Real Estate
Established retail restaurant and bakery located on Main Street in a central Wisconsin community, offered as a complete package that includes the commercial real estate, all furniture, fixtures, and equipment, and inventory at cost. The business has generated roughly $475,000 to $527,000 in annual revenue with a loyal, decade-plus customer base, producing fresh-baked goods, donuts, cakes, and deli and catering items.The sale includes a fully equipped, turnkey commercial kitchen: convection oven, commercial mixers, multiple walk-in coolers and a walk-in freezer, refrigerated display, deli, and donut cases, prep equipment, and more. Recent Less
Cash Flow: $39,543
Outagamie Co., WI Agent: Brant Schroeder Established Residential Cleaning Business with Loyal Client Base Established Residential Cleaning Business with Loyal Client Base
Well-established residential cleaning business serving the Fox Valley area with a strong reputation for quality service and reliability. The business offers recurring home cleaning services with an established customer base and consistent repeat business. Strong online presence with positive customer reviews and growth opportunities for a new owner. Ideal opportunity for an owner-operator or existing cleaning company looking to expand. Less
Cash Flow: $130,197
Winnebago Co., WI Established Catering Company Specializing in Corporate & Memorial Established Catering Company Specializing in Corporate & Memorial
This well-established, full-service catering business has built a loyal client base serving corporate events and memorial gatherings throughout the Northeast Wisconsin region. With consistent revenue and margins, the company benefits from steady repeat business and long-standing referral relationships that drive reliable demand year-round.The sale includes all furniture, fixtures, and equipment (valued at approximately $65,000), inventory, and the company's catering vehicles. The owner is retiring and is willing to provide training to ensure a smooth transition. This is a turnkey opportunity for an owner-operator or an existing food service business looking to expand into a profitable, Less
Cash Flow: $10,443
Fond du Lac Co., WI Agent: Brant Schroeder Trading Cards and Collectible Shop - Seller Financing Trading Cards and Collectible Shop - Seller Financing Financing available
Established trading card retailer specializing in Pokemon, Magic: The Gathering, and sports cards, with revenue driven primarily by singles and sealed product sales.The shop holds active distributor accounts with allocation access on high-demand sealed product (Pokemon Elite Trainer Boxes, premium Magic releases, limited sports product) that new entrants to the hobby cannot replicate. In a market where allocation is the gate to inventory, these accounts represent meaningful enterprise value. A new buyer opening a card shop today would wait years to build comparable access, if they could secure it at all.Current ownership operates the business Less
Grant Co., WI Gourmet Popcorn and Candy Shop with Event Sales, SW Wisconsin Turnkey Specialty Popcorn Retail Opportunity
Established specialty retailer in Southwest Wisconsin offering gourmet popcorn, bulk candies, and licensed and themed popcorn tins. The business operates from a leased 800 sq ft Main Street storefront and supplements in-store sales with an active outside-event channel, including farmers markets, craft shows, and community festivals throughout the WI, IL, and IA tri-state area. The sale includes all production equipment, leasehold improvements, beginning inventory, recipes, established business name, and event and customer relationships. Less
Cash Flow: $138,364
Wisconsin
View Details Patent-Protected E-Commerce Brand | Niche Athletic Product
Direct-to-consumer e-commerce product through Shopify and Amazon. The product is protected by a U.S. design patent, providing differentiation in a competitive category.Operations are straightforward and largely outsourced. Manufacturing is handled by established suppliers, while fulfillment is primarily managed through Amazon FBA and third-party logistics.A portion of inventory is currently stored at a partner’s warehouse, where a contracted 1099 worker handles boxing and shipping at a per-unit rate. This arrangement can continue under new ownership, though it may be adjusted depending on the buyer’s preferred logistics setup.The business does not require a dedicated warehouse, retail location, or full-time employees.Revenue has grown consistently over the past three years, reaching approximately $300K in 2025 with strong margins. Demand is supported by the fact that headgear is required equipment in youth sports, with regular Less
Cash Flow: $52,065
Winnebago Co., WI
View Details Full-Service Metal Fabricator | Real Estate Available
Established Wisconsin-based custom metal fabrication business specializing in large-scale, complex projects that exceed the capacity and capability of typical job shops. The company serves [industrial / commercial / construction / agricultural / OEM] customers throughout Wisconsin with a reputation built on quality workmanship, on-time delivery, and the ability to execute projects that smaller competitors simply cannot handle. Core capabilities include fabrication, custom welding, [cutting methods: plasma, laser, oxy-fuel], and forming. The shop is equipped with two 5 ton cranes, paint booth, and 16,000 square feet of production space, enabling the team to take on oversized assemblies and heavy structural work that routinely ship to customers across the region.The business can be sold with or without the real estate.Key Production Assets Include:Cincinnati 9 Less
Cash Flow: $458,670
Winnebago Co., WI
View Details Hardscape & Landscape Design Firm w/ Real Estate, NE WI
This well-established Northeast Wisconsin landscape firm has built a strong regional reputation as a specialty design and installation contractor, with a focus on high-margin hardscape work rather than commodity lawn maintenance. Core services include custom hardscape installations, retaining walls, mulch installation, tree and shrub planting, and full landscape design.The company serves a loyal base of residential and commercial clients throughout the Fox Valley region, with work generated primarily through referrals, repeat customers, and the owner's long-standing reputation for design quality and craftsmanship.The commercial real estate that houses the company's yard, shop, and equipment storage is owned by the seller and is available separately from the business sale.The owner is open to staying on part-time in a design and consulting capacity if the Less
Cash Flow: $151,028
Outagamie Co., WI
View Details Established Accessibility & Mobility Business -Essential Services
This established mobility and accessibility equipment business specializes in the sale, installation, and service of stairlifts, wheelchair ramps, platform lifts, and other home accessibility solutions. The company primarily serves residential customers, helping them stay in their homes on their own terms.As part of a nationally recognized franchise system, the business benefits from strong brand recognition, preferred vendor relationships, established marketing systems, and ongoing corporate support. Revenue is generated through equipment sales, installation labor, service/maintenance, and rental programs.The business operates from a leased showroom/warehouse location and includes trained staff, installation equipment, service vehicle, inventory, and established supplier relationships. The aging population and growing demand for aging-in-place solutions Less
