WHB Cleaning is a fully remote, fully compliant residential cleaning company in San Diego generating $221K in trailing 12 month SDE, run daily by a trained internal team without the owner.

This is not a typical owner operated cleaning business. Over the past year, the company was deliberately rebuilt from the ground up to be sold as a turnkey, absentee operation. That work is done. What a buyer acquires is a business that already runs itself, with the compliance risk that sinks most cleaning companies in California already resolved.

Fully Compliant W2 Model
An estimated 90% of residential cleaning companies in California misclassify their cleaners as 1099 contractors. Under AB5 and current state enforcement, that exposure is a liability a buyer inherits. WHB converted to a 100% W2 workforce, with proper payroll, workers comp, and employment practices in place. The $221K SDE is earned on a compliant cost structure, so there is no hidden margin correction waiting after closing. For a buyer, this means clean diligence, financeable books, and no reclassification risk.

Systems That Run Without the Owner
Every core function is documented and automated:
• Custom online pricing tool and booking workflow on the website that quotes, books, and schedules jobs without human involvement
• GoHighLevel CRM with automated lead follow up, appointment reminders, review requests, and rebooking sequences
• Written SOPs for hiring, onboarding, quality control, customer service, scheduling, and collections
• Automated invoicing and payment capture, which eliminated the accounts receivable problem the company previously had

The current owner is not involved in daily operations. The business is 100% remote and 100% absentee. (aside from strategy and team meetings, generating monthly P&L's)

Highly Skilled Internal Team
Operations are run by a trained team of virtual assistants who handle customer communication, scheduling, cleaner coordination, quality follow up, and lead conversion. The company moved off overseas contractors and invested in recruiting and training skilled staff who know the business, the clients, and the systems. This team stays with the business and is the reason the owner can be absent.

Brand and Demand
• 600+ online reviews, overwhelmingly 5 star
• 5,000+ Instagram followers
• Established Google Business Profile with strong local ranking
• Recurring client base on weekly, biweekly, and monthly schedules

Lean Model, No Overhead
Solo cleaner model. No office, no warehouse, no company vehicles, no equipment or supply inventory. Nothing to lease, maintain, or replace.

Why the Price Makes Sense
The past year's profit reflects a business that absorbed significant reinvestment: new CRM, compliance conversion, team rebuild, systems buildout. Those costs are behind it. August profit represents the post rebuild run rate with no changes, and the company is still running on a single primary marketing channel. A buyer who adds a second channel is adding revenue on top of infrastructure that already exists.

Ideal Buyer
An investor or operator looking for a cash flowing, compliant, remotely managed service business with the systems and team already in place. Also well suited to an existing cleaning company seeking a compliant platform to scale from, or a buyer using SBA financing who needs clean, defensible books.

Seller will provide a negotiable amount of transition support and full introductions to the team. Serious inquiries only; NDA required for financials.