Historic Downtown Home Decor & Women's Apparel Boutique
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High Traffic - Turnkey Operations - Loyal Customers
This established, thoughtfully curated home decor and women's apparel boutique is located in the heart of a highly walkable historic downtown district and has built a strong reputation for quality, style, and exceptional customer experience. Since its founding, the business has developed a loyal customer base, reflected in a high repeat purchase rate and consistent foot traffic. The store offers a well-balanced mix of apparel, home décor, and accessories, including several protected and sought-after brands that provide a unique and defensible position in the local market.
The business operates with streamlined systems, a small and reliable team, and a turnkey retail setup, making it easy for a new owner to step in and continue operations seamlessly. While the in-store presence is well established, there is significant opportunity to grow the e-commerce channel through increased social media engagement and digital marketing. With its prime downtown location, strong brand identity, and clear path for expansion, this is an ideal opportunity for an owner-operator or investor looking to build on a proven retail concept.
The business operates with streamlined systems, a small and reliable team, and a turnkey retail setup, making it easy for a new owner to step in and continue operations seamlessly. While the in-store presence is well established, there is significant opportunity to grow the e-commerce channel through increased social media engagement and digital marketing. With its prime downtown location, strong brand identity, and clear path for expansion, this is an ideal opportunity for an owner-operator or investor looking to build on a proven retail concept.
About the Business
- Years in Operation
- 11
- Employees
- 2 (1 Full-time, 1 Part-time)
- Facilities & Assets
- The business operates from an approximately 1,700 sq ft retail space in a prime, highly walkable historic downtown location. The storefront is thoughtfully designed and merchandised, creating an inviting shopping environment with a natural flow between apparel, home décor, and accessories. Additional space supports backroom storage and inventory management. The lease runs through June 2026 with renewal options available.
Included in the sale are all furniture, fixtures, and equipment necessary for daily operations, including display shelving, clothing racks, checkout counter, POS hardware, and store décor. The business is supported by established systems, including a Shopify POS and inventory platform and integrated e-commerce website, providing a turnkey opportunity for a new owner. - Market Outlook / Competition
- The business is located in DeLand, Florida, a growing Central Florida market known for its vibrant, walkable historic downtown and strong sense of community. The area attracts consistent foot traffic from both locals and visitors, supported by local events, nearby universities, and continued development in the region.
- Opportunities for Growth
- The most significant growth opportunity lies in expanding the e-commerce channel, which is currently underutilized relative to the strength of the in-store business. Increased focus on social media marketing, including Instagram content, try-on hauls, and email campaigns, could drive meaningful online sales. Additional opportunities include expanding product offerings, particularly in apparel and exclusive brands, and increasing inventory depth in top-performing categories. Extending store hours, hosting in-store events, and leveraging local partnerships could further enhance foot traffic and customer engagement. With established systems and a strong brand foundation already in place, a new owner has multiple clear avenues to scale both revenue and reach.
Real Estate
- Owned or Leased
- Leased
- Building Sq. Ft.
- 1,700
- Rent
- $2,260.00 per month
- Lease Expiration
- 6/1/2027
About the Sale
- Seller Motivation
- Owner Relocating
- Transition Support
- The seller is willing to provide up to two weeks of hands-on training to ensure a smooth and successful transition. Training will include day-to-day operations, inventory management, merchandising, vendor ordering, and an overview of systems and processes. The seller will also introduce the buyer to key vendors and provide guidance on maintaining the store’s established brand and customer experience. Ongoing support can be negotiated.
- Financing Options
- Negotiable based on offer
Listing Info
- ID
- 2522920
- Listing Views
Listing ID: 2522920 The information on this listing has been provided by either the seller or a business broker representing the seller. BizQuest has no interest or stake in the sale of this business and has not verified any of the information and assumes no responsibility for its accuracy, veracity, or completeness. See our full Terms of Use. Learn how to avoid scams.
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