Own Salem's Popular Santiam Wine & Bistro!
Business Description
Own Salem's Popular Santiam Wine & Bistro!
Imagine stepping into Salem's most beloved wine and bistro destination - a place that's been the heart of the community since 1995. This isn't just a business opportunity; it's your chance to become part of a story that locals and visitors have been writing together for nearly three decades.
You'll love how this turnkey operation seamlessly blends wine retail with casual dining. Picture yourself curating an impressive selection of global wines, with a special focus on those incredible Northwest varieties that Oregon is famous for. Your customers will appreciate the thoughtful pricing that keeps premium wines accessible - from everyday favorites to special occasion bottles.
The retail side practically runs itself. You'll stock beautiful balsamic vinegars, artisanal olive oils from Spain, France, Oregon, and Italy, plus exotic salts and local cheeses. Those ready-to-go meat and cheese platters? They're perfect for customers who want effortless entertaining.
On the bistro side, you'll create memorable experiences with wine pairings and delicious, simple fare. Think shrimp cocktails, hearty soups, satisfying sandwiches, and special dishes like blackened sea scallops. The atmosphere feels like hosting friends - warm, welcoming, and naturally social.
Your revenue streams are beautifully diverse. Monthly tastings bring groups together, private events create special memories, and those signature 'Cheap & Cheerful' six-packs keep customers coming back. The 10% discount on six bottles or more practically sells itself.
The numbers speak volumes: 4.2/5 stars on Yelp, 4.6/5 on TripAdvisor, and ranked #73 out of 405 Salem restaurants. You're inheriting a proven winner.
Everything's included - approximately $37,756 in wine inventory, high-value equipment, a transferable lease with renewal options, and established digital assets, including a loyal customer mailing list. You'll hit the ground running from day one.
This is more than a business purchase - it's your opportunity to become Salem's wine ambassador, creating connections and memories while building a profitable future.
You'll love how this turnkey operation seamlessly blends wine retail with casual dining. Picture yourself curating an impressive selection of global wines, with a special focus on those incredible Northwest varieties that Oregon is famous for. Your customers will appreciate the thoughtful pricing that keeps premium wines accessible - from everyday favorites to special occasion bottles.
The retail side practically runs itself. You'll stock beautiful balsamic vinegars, artisanal olive oils from Spain, France, Oregon, and Italy, plus exotic salts and local cheeses. Those ready-to-go meat and cheese platters? They're perfect for customers who want effortless entertaining.
On the bistro side, you'll create memorable experiences with wine pairings and delicious, simple fare. Think shrimp cocktails, hearty soups, satisfying sandwiches, and special dishes like blackened sea scallops. The atmosphere feels like hosting friends - warm, welcoming, and naturally social.
Your revenue streams are beautifully diverse. Monthly tastings bring groups together, private events create special memories, and those signature 'Cheap & Cheerful' six-packs keep customers coming back. The 10% discount on six bottles or more practically sells itself.
The numbers speak volumes: 4.2/5 stars on Yelp, 4.6/5 on TripAdvisor, and ranked #73 out of 405 Salem restaurants. You're inheriting a proven winner.
Everything's included - approximately $37,756 in wine inventory, high-value equipment, a transferable lease with renewal options, and established digital assets, including a loyal customer mailing list. You'll hit the ground running from day one.
This is more than a business purchase - it's your opportunity to become Salem's wine ambassador, creating connections and memories while building a profitable future.
About the Business
- Years in Operation
- 31
- Employees
- 7 (5 Full-time, 2 Part-time)
All staff willing to stay, including long-time bistro manager - Facilities & Assets
- This bistro is in Salem, OR, w/easy access & parking. Space is cozy for retail and dining, with areas for wine displays, tastings, and seating. Turnkey FFE valued at $82,400 includes refrigeration, racks, ovens, grills, sandwich station, kitchen appliances, tables, and a $20,000 Franke coffee machine with neon signage. Wholesale inventory $37,756: global/NW wines, vinegars, oils, salts, cheeses, platters. Digital assets: website, social media, mailing list. Lease transferable with renewals; adjacent 2,400 SF vacant for expansion.
- Website
- https://www.santiamwine.com/
- Market Outlook / Competition
- Salem & Willamette Valley market demands affordable wine experiences, driven by tourism and locals. U.S. wine industry ~$70B (2025), growing 3–5%; Oregon contributes $7.2B, Valley leading boutiques. Bistro has no direct competitors listed—scarce listings (0–2 active in the Valley). Comps: McMinnville French bistro asks $1,995,000 (revenue $1M, SDE $80k, 3–4x multiple, includes real estate). Carlton tasting room $295,000 (revenue $180k, SDE $60k, 4–5x). Low supply favors sellers; Santiam's 4.2/5 Yelp, 4.6/5
- Opportunities for Growth
- High growth potential. Reinstate pre-COVID Friday wine tastings to double gross profits, low-cost, using mailing list for promotion, adding $300k+ annually. Leverage $20,000 coffee machine: Open early for coffee/breakfast bites, capturing commuters, boosting revenue 20–30% ($128k–$193k yearly). Adjacent 2,400 SF vacant space allows expansion. Enhance digital: Online sales, subscriptions ("Cheap & Cheerful" boxes). No local comps amplify upside—proactive owner could hit $800k+ revenue in 2–3 years
Real Estate
- Owned or Leased
- Leased
- Building Sq. Ft.
- 2,400
- Rent
- $2,418.00 per month
- Lease Expiration
- 5/31/2028
About the Sale
- Seller Motivation
- After 30 years, retirement.
- Transition Support
- The owner is committed to a smooth handover, offering 30–60 days of hands-on training (negotiable). This covers wine sourcing, inventory, menu prep, events, and operations. With 30 years of experience, supplier contacts, pairing tips, and community strategies. This minimizes risk, preserving loyalty.
- Financing Options
- CAMS $816/Mo, 3% Lease Escalation
Listing Info
- ID
- 2496054
- Listing Views
- 7
Listing ID: 2496054 The information on this listing has been provided by either the seller or a business broker representing the seller. BizQuest has no interest or stake in the sale of this business and has not verified any of the information and assumes no responsibility for its accuracy, veracity, or completeness. See our full Terms of Use. Learn how to avoid scams.
Businesses for SaleOregon Businesses for SaleOregon Food & Beverage Businesses for SaleOregon Other Food & Beverage Businesses for Sale
















