Hot Listing
Profitable Aromatherapy & Self-Care Brand – SBA Eligible, Relocatable
Business Description
Established, Growing Aromatherapy & Self-Care Brand | Multi-Channel | SBA-Eligible | Relocatable
Founded in 2017, this profitable aromatherapy and self-care brand is a turnkey wellness CPG business with diversified revenue, in-house production, trained staff, and documented workflows — in a small, relocatable footprint.
By the numbers (owner-verified):
• 2025 revenue ~$556K, up from $515K (2024) and $431K (2023) — ~14% annual growth
• 2025 SDE ~$275K — roughly a 49% owner-earnings margin
• Profitable every year across multiple channels
• SBA pre-qualified; $33K FF&E plus inventory included in the $949K price
Business Model
Premium, giftable aromatherapy and self-care products manufactured in-house in small batches, positioned around everyday wellness, shower and bath rituals, gifting, and natural self-care. Revenue comes from wholesale platform sales, customer accounts, e-commerce, marketplace, and direct channels — diversification that reduces customer concentration risk.
Operational Foundation
• In-house production setup with equipment included
• Trained part-time workforce and established production workflows
• Standard operating procedures and repeatable fulfillment — not owner-dependent
• Established supplier relationships and registered brand assets
• 450 sq. ft. production facility, lease through November 2026
• Relocatable, light-manufacturing footprint
• Inventory included in the asking price
Market Position
Recognized in the aromatherapy, self-care, and giftable wellness categories, with premium positioning and strong seasonal gifting demand on top of a year-round baseline. Products appeal to consumers seeking sensory self-care rituals — particularly shower-based wellness and ready-to-gift bath and body items.
Growth Opportunities
A buyer with marketing, e-commerce, or CPG experience can build on the existing platform: enhanced DTC marketing and reorder/retention campaigns, marketplace optimization, wholesale account development, corporate gifting, hospitality partnerships, subscriptions, seasonal collections, and new product development.
Ideal Buyer
Owner-operators, e-commerce buyers, CPG operators, beauty/wellness brands, or strategic acquirers seeking an established, profitable brand with proven demand, lean operations, and clear upside.
Transition Support
Seller provides up to 60 days of transition support covering production workflows, supplier relationships, inventory systems, fulfillment, and customer account handoff.
Asking Price: $949K, including $33K FF&E and inventory. SBA financing available to qualified buyers.
Founded in 2017, this profitable aromatherapy and self-care brand is a turnkey wellness CPG business with diversified revenue, in-house production, trained staff, and documented workflows — in a small, relocatable footprint.
By the numbers (owner-verified):
• 2025 revenue ~$556K, up from $515K (2024) and $431K (2023) — ~14% annual growth
• 2025 SDE ~$275K — roughly a 49% owner-earnings margin
• Profitable every year across multiple channels
• SBA pre-qualified; $33K FF&E plus inventory included in the $949K price
Business Model
Premium, giftable aromatherapy and self-care products manufactured in-house in small batches, positioned around everyday wellness, shower and bath rituals, gifting, and natural self-care. Revenue comes from wholesale platform sales, customer accounts, e-commerce, marketplace, and direct channels — diversification that reduces customer concentration risk.
Operational Foundation
• In-house production setup with equipment included
• Trained part-time workforce and established production workflows
• Standard operating procedures and repeatable fulfillment — not owner-dependent
• Established supplier relationships and registered brand assets
• 450 sq. ft. production facility, lease through November 2026
• Relocatable, light-manufacturing footprint
• Inventory included in the asking price
Market Position
Recognized in the aromatherapy, self-care, and giftable wellness categories, with premium positioning and strong seasonal gifting demand on top of a year-round baseline. Products appeal to consumers seeking sensory self-care rituals — particularly shower-based wellness and ready-to-gift bath and body items.
Growth Opportunities
A buyer with marketing, e-commerce, or CPG experience can build on the existing platform: enhanced DTC marketing and reorder/retention campaigns, marketplace optimization, wholesale account development, corporate gifting, hospitality partnerships, subscriptions, seasonal collections, and new product development.
Ideal Buyer
Owner-operators, e-commerce buyers, CPG operators, beauty/wellness brands, or strategic acquirers seeking an established, profitable brand with proven demand, lean operations, and clear upside.
Transition Support
Seller provides up to 60 days of transition support covering production workflows, supplier relationships, inventory systems, fulfillment, and customer account handoff.
Asking Price: $949K, including $33K FF&E and inventory. SBA financing available to qualified buyers.
About the Business
- Years in Operation
- 9
- Employees
- 4 (3 Part-time, 1 Contractor)
Seasonal employees for holidays - Currently Relocatable
- Yes
- Facilities & Assets
- The business operates from a leased 450sq ft production space. Assets included in the sale include production equipment, tools, fixtures, documented formulas, SOPs, brand assets, website/e-commerce infrastructure, marketplace infrastructure, supplier relationships, and operational workflows. Inventory is included in the asking price.
- Market Outlook / Competition
- The beauty, wellness, gifting, and self-care markets remain attractive, with ongoing demand for giftable, sensory, and routine-based products. The business is differentiated by its aromatherapy focus, in-house production, established wholesale/e-commerce channels, strong SOPs, and premium giftable positioning. Seasonality is strongest around gifting periods, creating upside for improved planning, retention campaigns, corporate gifting, hospitality, marketplace growth, and year-round DTC marketing.
- Opportunities for Growth
- Growth opportunities include increased direct-to-consumer marketing, marketplace optimization, wholesale account development, corporate gifting, hospitality partnerships, subscription or recurring self-care offerings, improved seasonal planning, reorder campaigns, and additional product development. A buyer with marketing, e-commerce, wholesale, or CPG experience could build on the existing platform and expand year-round demand.
Real Estate
- Owned or Leased
- Leased
- Building Sq. Ft.
- 450
- Rent
- $1,564 per month
- Lease Expiration
- 11/26/2026
About the Sale
- Seller Motivation
- Pursuing a new opportunity
- Transition Support
- Owner will provide up to 60 days of reasonable transition support to ensure a smooth handoff. Support may include training on production workflows, supplier ordering, inventory processes, packaging, fulfillment, wholesale/e-commerce operations, customer handoff, and use of documented SOPs. Any additional support beyond 60 days may be negotiated separately.
- Financing Options
- Cash or lender financing preferred
Listing Info
- ID
- 2510119
- Listing Views
- 250
Listing ID: 2510119 The information on this listing has been provided by either the seller or a business broker representing the seller. BizQuest has no interest or stake in the sale of this business and has not verified any of the information and assumes no responsibility for its accuracy, veracity, or completeness. See our full Terms of Use. Learn how to avoid scams.








