Profitable Wholesale Bath & Body Brand
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Established Aromatherapy & Self-Care Brand - Profitable Multi-Channel Operation
This well-established wellness brand, operating since 2017 in Chantilly, VA, presents a compelling acquisition opportunity with proven profitability and diversified revenue streams. The business generates $556K in annual revenue with $200K in seller's discretionary earnings, demonstrating strong financial performance in the growing self-care market.
Business Model:
The company specializes in premium aromatherapy and self-care products with in-house small-batch manufacturing capabilities. Revenue is generated through wholesale accounts, e-commerce platforms, marketplace sales, and direct-to-consumer channels, providing stability through diversification.
Operational Foundation:
• Complete in-house production facility with equipment included
• Trained workforce with established standard operating procedures
• Registered brand assets and established supplier relationships
• 450 sq ft production facility with lease through March 2027
• Relocatable business model offering operational flexibility
• Comprehensive inventory included in sale price
Financial Highlights:
• 2025 Revenue: $556K with $200K cash flow
• Strong profit margins demonstrating operational efficiency
• Multiple revenue channels reducing dependency risk
• Seasonal strength during gifting periods with year-round baseline
Market Position:
The business has established a strong position in the aromatherapy niche with premium giftable positioning. Products appeal to consumers seeking sensory wellness experiences and routine-based self-care solutions, markets showing continued growth and resilience.
Growth Potential:
Substantial expansion opportunities exist through enhanced direct-to-consumer marketing, marketplace optimization, wholesale account development, corporate gifting programs, hospitality partnerships, and subscription-based offerings. Additional product development and improved seasonal planning could drive year-round demand growth.
Ideal Buyer Profile:
This opportunity suits owner-operators, e-commerce specialists, CPG companies, or existing beauty/wellness brands seeking an established platform with proven market demand and operational systems.
Transition Support:
Seller provides 60 days of comprehensive training covering all operational aspects including production workflows, supplier management, inventory systems, fulfillment processes, and customer relationship transfer.
Asking Price: $949K (includes $33K FF&E and inventory)
This well-established wellness brand, operating since 2017 in Chantilly, VA, presents a compelling acquisition opportunity with proven profitability and diversified revenue streams. The business generates $556K in annual revenue with $200K in seller's discretionary earnings, demonstrating strong financial performance in the growing self-care market.
Business Model:
The company specializes in premium aromatherapy and self-care products with in-house small-batch manufacturing capabilities. Revenue is generated through wholesale accounts, e-commerce platforms, marketplace sales, and direct-to-consumer channels, providing stability through diversification.
Operational Foundation:
• Complete in-house production facility with equipment included
• Trained workforce with established standard operating procedures
• Registered brand assets and established supplier relationships
• 450 sq ft production facility with lease through March 2027
• Relocatable business model offering operational flexibility
• Comprehensive inventory included in sale price
Financial Highlights:
• 2025 Revenue: $556K with $200K cash flow
• Strong profit margins demonstrating operational efficiency
• Multiple revenue channels reducing dependency risk
• Seasonal strength during gifting periods with year-round baseline
Market Position:
The business has established a strong position in the aromatherapy niche with premium giftable positioning. Products appeal to consumers seeking sensory wellness experiences and routine-based self-care solutions, markets showing continued growth and resilience.
Growth Potential:
Substantial expansion opportunities exist through enhanced direct-to-consumer marketing, marketplace optimization, wholesale account development, corporate gifting programs, hospitality partnerships, and subscription-based offerings. Additional product development and improved seasonal planning could drive year-round demand growth.
Ideal Buyer Profile:
This opportunity suits owner-operators, e-commerce specialists, CPG companies, or existing beauty/wellness brands seeking an established platform with proven market demand and operational systems.
Transition Support:
Seller provides 60 days of comprehensive training covering all operational aspects including production workflows, supplier management, inventory systems, fulfillment processes, and customer relationship transfer.
Asking Price: $949K (includes $33K FF&E and inventory)
About the Business
- Years in Operation
- 9
- Employees
- 4 (3 Part-time, 1 Contractor)
Seasonal employees for holidays - Currently Relocatable
- Yes
- Facilities & Assets
- The business operates from a leased 450sq ft production space. Assets included in the sale include production equipment, tools, fixtures, documented formulas, SOPs, brand assets, website/e-commerce infrastructure, marketplace infrastructure, supplier relationships, and operational workflows. Inventory is not included in the asking price and will be valued separately at cost based on a mutually agreed physical count prior to closing.
- Market Outlook / Competition
- The beauty, wellness, gifting, and self-care markets remain attractive, with ongoing demand for giftable, sensory, and routine-based products. The business is differentiated by its aromatherapy focus, in-house production, established wholesale/e-commerce channels, strong SOPs, and premium giftable positioning. Seasonality is strongest around gifting periods, creating upside for improved planning, retention campaigns, corporate gifting, hospitality, marketplace growth, and year-round DTC marketing.
- Opportunities for Growth
- Growth opportunities include increased direct-to-consumer marketing, marketplace optimization, wholesale account development, corporate gifting, hospitality partnerships, subscription or recurring self-care offerings, improved seasonal planning, reorder campaigns, and additional product development. A buyer with marketing, e-commerce, wholesale, or CPG experience could build on the existing platform and expand year-round demand.
Real Estate
- Owned or Leased
- Leased
- Building Sq. Ft.
- 450
- Rent
- $1,564.00 per month
- Lease Expiration
- 3/31/2027
About the Sale
- Seller Motivation
- Pursuing a new opportunity
- Transition Support
- Owner will provide up to 60 days of reasonable transition support to ensure a smooth handoff. Support may include training on production workflows, supplier ordering, inventory processes, packaging, fulfillment, wholesale/e-commerce operations, customer handoff, and use of documented SOPs. Any additional support beyond 60 days may be negotiated separately.
- Financing Options
- Cash or lender financing preferred; Seller financing only if qualified.
Listing Info
- ID
- 2510119
- Listing Views
Listing ID: 2510119 The information on this listing has been provided by either the seller or a business broker representing the seller. BizQuest has no interest or stake in the sale of this business and has not verified any of the information and assumes no responsibility for its accuracy, veracity, or completeness. See our full Terms of Use. Learn how to avoid scams.
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