Women’s Apparel Wholesaler with Proprietary Brands
Business Description
Established in 1989, this premium apparel brand offers high-quality Pima cotton sleepwear, underwear, robes, pajamas, and loungewear for women and men. The brand is known for its comfort, original prints, timeless designs, and loyal customer following.
The sale includes the brand, domain, Shopify website, approximately 50,000 customer contacts, product designs, patterns, photography, social-media accounts, vendor relationships, and approximately $25,000 in inventory.
Operations have been intentionally scaled back, creating an excellent opportunity for a buyer to revitalize the brand through new inventory, digital marketing, email campaigns, and wholesale expansion. The business can be operated remotely, and the seller will provide transition support.
The sale includes the brand, domain, Shopify website, approximately 50,000 customer contacts, product designs, patterns, photography, social-media accounts, vendor relationships, and approximately $25,000 in inventory.
Operations have been intentionally scaled back, creating an excellent opportunity for a buyer to revitalize the brand through new inventory, digital marketing, email campaigns, and wholesale expansion. The business can be operated remotely, and the seller will provide transition support.
About the Business
- Years in Operation
- 37
- Employees
- 1 Full-time
- Currently Relocatable
- Yes
- Currently Home Based
- Yes
- Facilities & Assets
- The business can be operated remotely and does not require a physical storefront or dedicated facility. Inventory may be stored at a small warehouse, fulfillment center, or home-based location.
- Market Outlook / Competition
- The premium sleepwear and loungewear industry is competitive and includes established brands, department stores, specialty retailers, and online sellers. The business differentiates itself through high-quality Pima cotton, original prints, timeless designs, decades of brand history, and a loyal customer base of approximately 50,000 contacts. Opportunities exist to expand through digital marketing, new product collections, wholesale relationships, and strategic partnerships.
- Opportunities for Growth
- Significant growth potential exists by reactivating the 50,000-contact customer database, replenishing best-selling products, launching new collections, increasing digital and social-media marketing, and expanding wholesale relationships. A buyer could also introduce complementary products and pursue strategic partnerships or licensing opportunities.
About the Sale
- Seller Motivation
- Retirement.
- Transition Support
- Will train for 2 weeks @ $0 cost.
Listing Info
- ID
- 2552341
- Listing Views
- 6
Listing ID: 2552341 The information on this listing has been provided by either the seller or a business broker representing the seller. BizQuest has no interest or stake in the sale of this business and has not verified any of the information and assumes no responsibility for its accuracy, veracity, or completeness. See our full Terms of Use. Learn how to avoid scams.
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