Be The First In Your Area To Sell Personalized Real Roses
Start-Up Description
Own Your Market with Personalized Roses
Speaking Roses pioneered a patented technology and patented product category that allows messages, logos, photos and designs to be printed directly on flowers and floral products. Over the years, this innovation has been used on fresh flowers, preserved or “Forever” roses, silk flowers, wood flowers and other floral products. We created the technology, developed patented products around it, and built a business proving that personalized flowers can be much more than a traditional floral purchase.
We first expanded nationally by producing and selling the products ourselves. Today, our next stage of growth is local. We are looking for qualified partners in select areas and countries who can either resell products manufactured by Speaking Roses or, where available, qualify to produce personalized floral products in their own market. Our current manufactured line focuses heavily on patented and proprietary Forever Rose products, which combine the emotional value of flowers with the advantage of a long-lasting keepsake.
We believe personalization creates an entirely new category around flowers. In the same way printing helped paper become books, greeting cards, magazines, wrapping paper, labels and promotional products, printing on flowers opens markets that ordinary flowers have rarely entered before. Personalized roses can be positioned for gifting, weddings, funerals, corporate recognition, promotional products, branded events, hospitality, licensing, fundraising, universities, schools and special occasions.
The sales channels are equally broad. Partners may pursue retail, wholesale, e-commerce, corporate accounts, national accounts, florists, gift shops, wedding planners, event planners, funeral providers, hotels, hospitals, airports, jewelry stores, perfume stores, promotional-product companies, online marketplaces and social-commerce platforms. The opportunity is not limited to one customer type or one way of selling. Each independent operator can focus on the channels and relationships that make the most sense in their market.
One of the most attractive aspects of the model is the potential for repeat business. A florist buys flowers continually. A hotel may need anniversary, welcome or special-occasion gifts for guests. An event planner may need products for weddings and corporate events. A corporate account may reorder for employees, customers, promotions and milestones. When a personalized flower product becomes part of an existing customer’s routine, that relationship can create recurring order opportunities over time.
Speaking Roses is not a new concept looking for proof. The brand has received extensive media exposure and industry recognition over the years, including appearances and coverage connected with major national media, entertainment events and business publications. Speaking Roses products have been featured in more than 500 media placements and have appeared in settings connected with the Grammys, Oscars, Good Morning America, CNBC, Forbes, Inc. and other recognized outlets. The company has also received industry awards for product innovation and promotional impact.
We have learned how the product works, where it sells, how it can be positioned and how many different industries can use it. What we cannot efficiently do from one central location is build every local relationship ourselves. That is why we are selectively expanding through local partners who want to develop their own market while working with a patented technology, patented products, and a distinctive product category with years of history, media exposure and real-world use behind it.
Opportunities are limited by market, geography and the type of arrangement selected. Qualified applicants may be considered for reseller, local-production, geographic or other rights, subject to availability, written agreement and applicable law.
We first expanded nationally by producing and selling the products ourselves. Today, our next stage of growth is local. We are looking for qualified partners in select areas and countries who can either resell products manufactured by Speaking Roses or, where available, qualify to produce personalized floral products in their own market. Our current manufactured line focuses heavily on patented and proprietary Forever Rose products, which combine the emotional value of flowers with the advantage of a long-lasting keepsake.
We believe personalization creates an entirely new category around flowers. In the same way printing helped paper become books, greeting cards, magazines, wrapping paper, labels and promotional products, printing on flowers opens markets that ordinary flowers have rarely entered before. Personalized roses can be positioned for gifting, weddings, funerals, corporate recognition, promotional products, branded events, hospitality, licensing, fundraising, universities, schools and special occasions.
The sales channels are equally broad. Partners may pursue retail, wholesale, e-commerce, corporate accounts, national accounts, florists, gift shops, wedding planners, event planners, funeral providers, hotels, hospitals, airports, jewelry stores, perfume stores, promotional-product companies, online marketplaces and social-commerce platforms. The opportunity is not limited to one customer type or one way of selling. Each independent operator can focus on the channels and relationships that make the most sense in their market.
One of the most attractive aspects of the model is the potential for repeat business. A florist buys flowers continually. A hotel may need anniversary, welcome or special-occasion gifts for guests. An event planner may need products for weddings and corporate events. A corporate account may reorder for employees, customers, promotions and milestones. When a personalized flower product becomes part of an existing customer’s routine, that relationship can create recurring order opportunities over time.
Speaking Roses is not a new concept looking for proof. The brand has received extensive media exposure and industry recognition over the years, including appearances and coverage connected with major national media, entertainment events and business publications. Speaking Roses products have been featured in more than 500 media placements and have appeared in settings connected with the Grammys, Oscars, Good Morning America, CNBC, Forbes, Inc. and other recognized outlets. The company has also received industry awards for product innovation and promotional impact.
We have learned how the product works, where it sells, how it can be positioned and how many different industries can use it. What we cannot efficiently do from one central location is build every local relationship ourselves. That is why we are selectively expanding through local partners who want to develop their own market while working with a patented technology, patented products, and a distinctive product category with years of history, media exposure and real-world use behind it.
Opportunities are limited by market, geography and the type of arrangement selected. Qualified applicants may be considered for reseller, local-production, geographic or other rights, subject to availability, written agreement and applicable law.
About the Business
- Facilities & Assets
- Speaking Roses offers more than one way to participate, depending on the market and applicant. Independent resellers may purchase Speaking Roses products for resale, while separate local-production licensing opportunities may be available to qualified operators. Depending on the arrangement, participants may receive access to product samples, approved sales materials, product information, and other resources described in the applicable agreement. Certain geographic rights may also be available, subject to availability, written terms, and applicable law. A traditional retail storefront is not necessarily required.
- Market Outlook / Competition
- Speaking Roses is creating a broader personalized-flower category, similar to how printing transformed paper into books, greeting cards, labels, stickers, invitations, and promotional products. By adding messages, logos, photos, icons, and designs to real roses, the product can serve many markets including gifts, weddings, events, funerals, corporate promotions, hospitality, florists, and special occasions. Participants may pursue multiple sales channels, including retail, wholesale, e-commerce, corporate and national accounts, promotional-product buyers, florists, gift shops, event professionals, and other approved channels. This flexibility allows each independent operator to develop the markets and customer relationships that best fit their area.
About the Sale
- Transition Support
- Support varies by the type of arrangement selected. Speaking Roses may provide product education, approved marketing materials, sales resources, ordering information, and technical instruction related to its products and personalization methods. Local-production licensees may receive additional equipment and production instruction. Each participant operates an independent business and remains responsible for its own business decisions, staffing, expenses, pricing where permitted, marketing, and compliance with local law. Specific support, training, and brand-use rights are defined in the applicable written agreement.
- Financing
- Financing available for qualified applicants.
Listing Info
- ID
- 2554060
- Listing Views
- 19
Listing ID: 2554060 The information on this listing has been provided by either the seller or a business broker representing the seller. BizQuest has no interest or stake in the sale of this business and has not verified any of the information and assumes no responsibility for its accuracy, veracity, or completeness. See our full Terms of Use. Learn how to avoid scams.
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