Florida Home – Realty, Design & Build Franchise | Multiple Revenue Streams

Florida Home is launching select Florida franchise territories combining realty, custom homebuilding, renovations, architecture, engineering, interior design and home furnishings under one brand.

Franchise Fee: $100,000 | Estimated Total Startup: $325,000 | Fixed Monthly Royalties

Florida Home's Franchise Disclosure Document (FDD) and Operating Manual are completed. Florida Franchise Exemption and Florida Home trademark applications have been submitted and are pending. Certified General Contractor licensing applications for Palm Beach, Boca Raton and Fort Lauderdale have been submitted to Florida DBPR and are pending. The franchise model also provides access to a real estate brokerage structure, subject to Florida licensing requirements.

Multiple Revenue Streams

Florida Home provides a one-stop solution for buying, designing, renovating, building and furnishing homes. Potential revenue sources include real estate commissions, custom homes, renovations, architectural and engineering services, interior design, pre-sale renovations, home furnishings and development opportunities.

One client can potentially generate several transactions. A homebuyer may require real estate services, architectural design, construction, interiors and furnishings.

In-House Professional Team

Franchisees receive access to Florida Home's in-house architects, engineers and interior designers to help facilitate projects from concept through construction and interior completion.

Franchisees also have access to preferred vendors and subcontractors for custom homes and renovations, including site work, concrete, framing, roofing, impact windows and doors, plumbing, electrical, HVAC, cabinetry, flooring, painting, landscaping and interior finishes.

Custom Home Opportunity

For franchisees with appropriate building experience and licensing, custom homebuilding can become a significant part of the business. Florida Home's illustrative pro forma includes two 5,000 SF custom homes during the first three years, using an illustrative profit assumption of approximately $1 million per home. These figures are projections only and are not guarantees of financial performance.

Realtor Partnership Program

Florida Home's primary focus is design/build services—we don't compete with Realtors; we partner with them. Realtors can refer clients requiring renovations, custom homes, design and furnishings.

Florida Home also coordinates with third-party pre-sale renovation lenders that can provide qualifying homeowners with financing options for improvements before selling their homes.

Florida Home Showroom

The Florida Home showroom combines an upscale home furnishings environment with professional offices for Realty, Design and Building.

The estimated $225,000 showroom startup budget includes six months of rent, six months of marketing at $10,000/month, space fit-out, furniture, displays and other anticipated startup expenses.

Fixed Monthly Royalties

Year 1: $4,000/month
Year 2: $6,000/month
Years 3–5: $8,000/month

Payment of the first six months of Year 1 royalties is deferred to Months 7–12, providing additional startup cash-flow flexibility. Deferred royalties are not waived.

Over 45 Years of Experience

Florida Home's founder began a family-owned realty/design/build business in Princeton, NJ in 1980, building custom homes for clients and developing spec homes with investors. The business relocated to Florida in 2002 and is now expanding through franchising.

Florida Home – Realty • Design • Build • Interiors • Furnishings

One Brand. Multiple Revenue Streams. One Complete Home Solution.

Applications referenced above are pending. Licensed activities are subject to Florida requirements. Startup costs and pro forma figures are estimates only and are not guarantees of future performance.