Ciara Martin

I've spent over 20 years helping organizations solve complex problems — first through Big 4 accounting firms, then through federal consulting engagements, and later in corporate leadership roles. Along the way, I earned my MBA and developed a deep appreciation for what it takes to build, run, and sustain a successful business. That experience is what drew me to business brokerage. I've seen firsthand how much is at stake when a business owner decides to sell, or when a buyer takes the leap into ownership. These aren't just financial transactions — they're life decisions. And I believe every client deserves an advisor who takes that seriously. I work with both sellers and buyers of small to mid-sized businesses. For sellers, I focus on preparing your business for market, uncovering the value drivers that matter most to buyers, and positioning you for the strongest possible outcome. For buyers, I bring the same analytical rigor to evaluating opportunities — reviewing financials, assessing operations, and guiding you through due diligence so you can move forward with confidence. My background in internal controls, compliance, and operational risk management means I look beyond the numbers. I want to understand the true health of a business — not just what's on the surface. Above all, I'm committed to integrity, transparency, and putting my clients first — from the initial conversation all the way to closing and beyond. If you're thinking about selling your business or exploring an acquisition, I'd love to connect.

Ciara Martin is dedicated to helping business owners successfully navigate the complexities of buying and selling businesses. With a strong passion for seeing local businesses thrive, she brings a unique blend of technical expertise, strategic problem-solving, and real estate experience to First Choice Business Brokers. Before joining the First Choice team, Ciara served as a Navy Civilian for 20 years, working as a Computer Scientist within the federal government. She holds a Bachelor’s degree in Computer Science and a Master’s in Information Systems Technology from George Washington University. Additionally, she is a Certified Information Systems Security Professional (CISSP), a testament to her deep expertise in cybersecurity and risk management. Her background in high-stakes security and technology gives her a meticulous approach to business transactions, ensuring discretion, confidentiality, and a detail-oriented process for her clients. Having also worked as a residential Realtor, Ciara understands the nuances of negotiations, contracts, and market positioning—skills that translate seamlessly into business brokerage. Ciara is known for her sharp analytical skills, strong listening abilities, and unwavering commitment to client success. Whether you’re looking to sell your business for maximum value or find the right business investment, Ciara is ready to guide you through the process with professionalism and precision. In her free time, she enjoys photography composition as a creative outlet, bringing the same level of focus and attention to detail to her art as she does to every business deal.

I am Patricia Griswold, a business broker with First Choice Business Brokers Richmond and a former business owner myself. For over 23 years I owned and operated multiple tax and insurance businesses in the Richmond and Tri-Cities area, and I have personally been on both sides of a business sale. I know what it feels like to write that first check and to hand over the keys. Before becoming a broker, I held senior management roles with Fortune 500 companies and earned a Bachelor of Science in Business Administration along with a Master Certificate in Project Management. That combination of corporate experience and hands-on entrepreneurship gives my clients something most brokers cannot offer: an advisor who has truly lived it. I am a lifelong resident of Greater Richmond and serve buyers and sellers throughout Virginia. My commitment is to bring the same professionalism, discretion, and personal attention to your transaction that I would have wanted when I was the one sitting across the table.