Qdoba is a restaurant franchise specializing in fresh, quick-service, customizable Mexican cuisine. It has locations throughout the US.
Restaurant and Food
About Qdoba Mexican Grill
Qdoba Mexican Eats is a quick service restaurant specializing in Mexican food. Offerings include traditional favorites such as burritos, tacos, salads, salsas, soups and more. These restaurants also serve a variety of toppings, including guacamole, queso and an array of salsas. Some locations also serve alcoholic beverages. Depending on the location, catering may be offered as well, with ordering available online or by phone. Locations that provide catering offer customers the option of having their orders delivered and set up. One key aspect of the Qdoba approach is allowing people to customize their orders, choosing a variety of items from hot and cold ingredient bars. One of Qdoba's best known items is the customizable Mission-style burrito.
1997 (28 years)
164
$1,625,928
Franchise Fees
$30,000
$10,000 - $30,000 Veteran's Fee
5.0% - 6.0%
Gross Sales
2.75%
Gross Sales
Why Qdoba Mexican Grill?
In a competitive restaurant industry, Qdoba retains an edge due to its competitive pricing and perks such as free guacamole and queso toppings. Its emphasis on high quality and freshness in a fast-casual setting has paid off, while its focus on offering healthy and vegan options has led it to stay on top of current trends in these areas. Franchisees benefit from brand recognition, institutional experience and a growing public acknowledgment of the quality of the products they will offer.
Qdoba franchisees can work with the company to select the optimal design, location and type of restaurant. Like other franchisors, Qdoba has very specific standards in terms of menu items, décor and other matters. However, it shows flexibility to make it easier for franchisees to meet these standards. In addition to operating standard locations, franchisees can opt to open a non-traditional location such as a smaller spot in a mall, campus or airport.
Ideal Candidate
Qdoba looks for franchisees who are United States citizens and who possess at least five years' experience in relevant management or ownership experience in retail, hospitality, food service or other relevant industries. This experience should have taken place within the last ten years. Franchisees should also understand the type of market in the locale where they intend to open a Qdoba. Additionally, franchisees should have experience in development strategy and financing.
Qdoba also requires a franchisee to have a minimum liquidity of $350,000 for one or two units, $500,000 for three units or more, and $750,000 for developers. The initial franchise fee is $30,000 for traditional location franchises and $15,000 for non-traditional locations.
$754,000 - $1,566,000
$350,000
$750,000
